About Us

Popular culture is as expansive as it ever has been in modern times and it’s only going to continue to grow. What once was just movies, music and television has now grown to encompass so much more. Movies are now cinematic universes, TV shows are now must watch epics. It’s not enough to just watch the Oscars, the Golden Globes, the Grammys or any other award show anymore, you need to know all the stories and drama that go on behind them.

Popular culture has also become more complicated. The rise of social movements like #metoo and environmental activism has added an extra level of complexity to celebrity. Actors are no longer just actors, they are also social activists. Musicians no longer just play music, they are cultural icons. Even celebrities are not just celebrities, they are social influencers. Social media platforms like Instagram and Snapchat have given rise to a new kind of celebrity that are famous for just being famous, making you constantly ask “Who?” whenever a new one appears.

As popular culture now pervades almost every aspect of our lives, it’s become all the more important to keep up to date with the latest happenings otherwise you can fall behind and become culturally irrelevant. The rise of social media and the internet has sped up how quickly entertainment news spreads and evolves. Hashtags can rise and fall within a matter of hours and new details on scandals can change public favour in an instant that it can be impossible to keep up with.

And there’s where Comeback Kid comes in. We deliver the latest news related to movies, TV shows, music and celebrity culture. Whether it’s a movie casting news, the newest award show nomination or just news that you need to know to stay up to date, we’ll keep you up to date on the latest buzz in entertainment.

We also work with our sister company to deliver marketing services including SEM Agency Sydney, digital marketing agency and PPC agency Sydney